Author: Marc Ford

AMC Cinema Chain Will Struggle to Survive

Movie theater chain AMC may not survive the coronavirus pandemic, which has shuttered its theaters and led film studios to explore releasing more movies directly to viewers over the internet. It’s the latest danger...

Top 5 Shows To Watch If You Like “Vikings”

I’ve compiled my Top 5 list of shows that follow in the spirit of Vikings. Some are about Vikings, some follow other groups of warriors throughout history, and some feature more of the medieval...

EA, NFL Plan Multiyear Partnership for Games in New Genres

Electronic Arts, the National Football League and the NFL Players Association on Thursday unveiled a multiyear renewal to their global partnership. Under the new agreement, the Madden NFL video game franchise will exclusively create football simulation...

How Will Disney Reopen its Parks?

For a glimpse at how Disney recovers from the pandemic, look no further than Shanghai, where the entertainment giant has staged a limited reopening of Shanghai Disney Resort. Adults, kids and senior citizens wear...

How To Fix “Destiny 2”

The way we see it, Bungie doesn?t understand what its players want: players want things to chase but describe the problem as ?stuff to do.” While Bungie is giving players a lot of?activities?through bounties...

The Criterion Channel Is A Classic Movie Feast

The Criterion Channel, which launched last year in the wake of the shuttering of the Turner Classic Movies-Criterion Collection collaboration Filmstruck, is the streaming arm of the Criterion Collection, the highly regarded maker of robust...

Time For Hollywood To Take More Chances

This year?s uproar over the lack of diversity among?nominations?in the highest-profile awards categories is the latest example Hollywood?s failure to recognize artistic diversity. The milestone nominations for best picture for??BlacKkKlansman? and ?Black Panther? or...

Believe In “Dragon’s Lair” As A Film

Nearly 40 years after the classic game debuted in arcades, Ryan Reynolds and Netflix are teaming to bring it to the screen, but why didn?t such a popular franchise get a movie sooner? When...

Think About Becoming A YouTuber

Thing about starting a successful career on YouTube. To start your YouTube career you will need equipment that compliments the kind of content channel you’re promoting. For example a gaming channel you’ll need a...

Stadia’s Launch Was an Expensive Beta Test

We?ve been a Stadia optimist from the start. It had less to do with any particular faith in Google, a company infamous for starting ambitious projects and scuttling them when faced with short term...

13 Tips to Get Your Film Noticed

For small businesses operating on a shoestring budget, it can be tempting to save money by not setting aside funds for marketing. But if your marketing strategy is to rely on word of mouth...

5 Hollywood Networking Tips When You’re an Introvert

Connecting with people online before you meet them can be really helpful.  Connect with other event attendees on LinkedIn, Twitter, Facebook and social media platforms before an event. Connecting prior to meeting allows for...

Marketing Personalization Really Works

Regardless of what business you’re in, or how long you’ve been doing it, the greatest marketing challenge is as old as time: reaching your audience. As self-serve advertising becomes more commonplace, competitive saturation is...

So Your New Website is Live. Now What?

You’ve had a whirlwind few months, going back and forth with designers, developers, writers, and project managers to ensure your new website is beautiful and functional. Every last icon, image, letter, and pixel has been double-checked...

Infinite Marketing Loop: Website Optimization

Every digital marketer has their own set of guiding principles and philosophies. This is what makes each unique, and one more compatible with your business than the next. For that reason, most design firms...

Stay Fit In Hollywood, Stop Eating Sugar!

Alec Baldwin was a pre-diabetic when he met his then-girlfriend Hilaria, but he didn’t even know it. He admitted, however, that when he was done shooting 30 Rock he would eat pints of ice cream. He...

Website Looks Aren’t Everything

Whether it be informational, transactional, or measured by leads and inquiries, every website has an objective. You might have the most stunning layout and site design in the world; the pride of your brand...

5 Tips For Studying Film Abroad For Free

For the more traditional folk, national scholarships are a great way to get most (if not all) of your study-abroad expenses covered. Some scholarships may have niche requirements. But, hey, the more niche the...

10 Tips to Get Financing for a Film Project

For entrepreneurs with not much experience under their belts, the most obvious place to obtain a business loan might not be the place to go.  1. Bootstrapping With bootstrapping, entrepreneurs launch their businesses using...

9 Best Chatbot Platform Tools for Your Project

These platforms simplicity make it ideal for entrepreneurs and marketers in smaller companies, while its technology makes it suitable for enterprise customers. 1. ChattyPeople Chattypeople is the best chatbot platform for creating an AI chatbot...

2 Tips Using Snapchat to Promote a Film Project

Does your small business’s target audience align with Snapchat’s user demographic. 1. Your target audience Snapchat’s demographic is users ages 16 to 24, but I predict this age range will drastically shift to 18...

4 Tips Film Projects Can Leverage Local News

Reporters and journalists are being filmed constantly and some of them have a large number of subscribers on their personal channels, as well as their news channel. 1. Leverage a news channel’s YouTube page...

Top 5 (Free) Time-Tracking Apps for Filmmakers

These time tracking apps make it easy to organize your time and clients information by name, address, hourly rates, or even different currencies. 1. Due Time Tracking Price: Free for Life Due is an extremely...

12 Free Online Learning Sites For Every Filmmaker

Learning to code can help entrepreneurs fix bugs if they don’t have a developer, or even go down the road of building their own website or products (such as apps). 1. CodeAcademy This great resource offers free...